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Article published by Observer on November 25

In his latest article for Observer, atNorth COO Erling Freyr Guðmundsson explores how Iceland is emerging as a global model for sustainable high-performance computing. He explains how data centers in cooler climates, such as the Nordics, can leverage naturally low temperatures and renewable energy to significantly reduce the energy required to power and cool hardware. This combination of green energy and efficient cooling enables operators to scale operations while minimizing carbon impact. He also highlights how such strategies can serve as a blueprint for other regions aiming to grow their digital infrastructure responsibly.

Erling also emphasizes the importance of a holistic approach to sustainability: “We have seen growing demand for a more holistic approach to sustainability and responsible operations. It is not enough to mitigate environmental impact; data center operators must deliver tangible benefits to the local communities in which we operate to support long-term sustainability and economic growth.”

The article also examines Iceland’s unique energy infrastructure and how its abundance of renewable power makes it well-suited to meet the growing global demand for AI and high-performance computing.

Read the full article here.